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Blog3 Ways to Win Holiday Shoppers with Zero-Party AdsConsumers are flooded with ads during the holidays. The most effective campaigns don’t just add to the noise. They ask questions, listen to feedback, and learn…Eva BarbierContinue Reading
BlogHow a US Travel Bureau Drove $8.2 Million in Hotel & Flight Revenue with Zero-Party AdsSummer is in full swing and if you’re anything like the 74% of Americans planning to travel this season*, you’re probably looking forward to your next…
BlogZero-Party Ads: The Smart Sidekick to Your CTV StrategyIt’s upfront season, and the ad industry has been buzzing with star-studded events and sneak peeks at next season’s hottest content. But while the spotlight is…
BlogSee How You Stack Up: Competitive Insights from Zero-Party AdsWhen you run an ad campaign, you learn how many people saw the ads, finished your video, or whether they clicked to learn more. Helpful? Sure.…