The Auto Catalog


Digital video ad spending for the auto industry is expected to climb to $14.4 billion by 2020 — up from $9.94 billion in 2017.

Nevertheless, digital video is still something of a new frontier in an industry that’s historically leaned heavily on TV advertising. But if you think TV and digital video are interchangeable, it’s time to think again.

In this catalog, specifically built for auto marketers, you’ll discover:

  • Why simply repurposing your TV spots for digital video is a sure-fire way to miss out on digital’s vast targeting and personalization capabilities
  • How to reach auto consumers with the right message (and at the right time) through digital video
  • How to execute video ads for a wide variety of auto-specific campaigns—from new vehicle launches to generating in-store traffic for your dealership

Ready to plug your auto business into the power of digital video? Download the Auto Catalog today.

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