Halloween is around the corner. Creepy decorations and carved pumpkins are everywhere, and so are spooky ads. This week we selected three recently released Halloween-themed ads for you.
State Farm: Scary Right – “Chase”
The video “Chase” features a woman who attempts to take a shortcut, but instead finds herself alone and afraid in the woods. She fears that someone is chasing her but instead of encountering a maniacal attacker, she find a welcomed surprise. In this entertaining ad, State Farm shows us that they are there to help us, even in life’s scariest moments.
Atomic Candy- The Shed
Creepy killer clowns are making headlines recently. Atomic Candy has leveraged this trend in their video, “The Shed” where a scary clown takes different approach to trick or treating. He enters his backyard shed with a baseball bat and upon opening a shed door, we see his victim, a terrified pinata! Warning: this ad may or may not motivate you to try Atomic Candy.
KitKat- Chase Break
Kitkat uses classic aspects of a horror movie for their new Halloween campaign. In the ad, we see a masked man chase after a screaming girl through the woods with a chainsaw. However, this story has a happy ending. The girl saves herself by offering him a KitKat bar!