In the world of viral video, August will forever be remembered as the month of the most pervasive and persistent charity experiment, ever. It’s not shocking, then, that the most viral ad continued that theme, while contributing to the cause behind the ALS Ice Bucket Challenge.
According to Unruly’s Viral Video Chart, the competition for the top viral ads of the month played out amongst these major—and highly differentiated—brands.
The Top Viral Videos of August
1) Fox: “The Simpsons ALS Ice Bucket Challenge”
Fox dumps an icy concoction on its iconic character, Homer Simpson. But hey, it’s for a good cause!
2) HBO: “Foo Fighters Sonic Highways: Trailer”
This trailer from HBO provides a sneak preview into a new documentary that joins the members of the Foo Fighters in their musical journey across the country.
3) Thai Life Insurance: “Street Concert”
Thai Life Insurance does what it does best, producing yet another short film that is both tear-jerking and heartwarming.
4) BMW: “The Epic Driftmob feat. BMW M 235i”
BMW + stunt drivers + Cape Town, South Africa = a recipe for the perfect viral video.
5) EA Games: “Madden NFL 15: Madden Season”
Kevin Hart performs a musical number and slaps Dave Franco across the face. Need I say more?
What Went Viral at ViralGains?
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1) Our Crazy, Fun, Motivational, Inspiring Company Culture
This episode of ViralGains Unveiled is all about who we are, and it’s pretty badass. Check it out!
2) A “Little Weird” is Just Right
Nothing about office life here at ViralGains is “normal.” We’re all a little bit weird and it’s absolute heaven!
3) The Right Way to Go Viral
What constitutes a valuable viral video? In this episode of ViralGains Unveiled, Vitor Petrone gives you the lowdown!
Stay tuned for the September recap! Knowing the wild world of viral videos, it’s bound to be even more crazy and captivating.