Voice on Viral Marketing: “Video Distribution Strategies” featuring Kate Willett

Welcome to week four of our video series featuring ViralGains CRO Kate Willett. In each video thus far, Willett has discussed important viral marketing topics including how to overcome the noise of traditional marketing, integrate the three main types of media and utilize short form video in advertising campaigns. In January, she participated in a panel hosted by The Publicity Club of New England where she had the opportunity to answer audience questions pertaining to online video and viral marketing.

This week, Willett delves into video distribution strategies and even mentions a few placements ViralGains uses to drive virality.

Additional Resources on Video Distribution Strategies

The 6 Primary Placements for Online Video Advertising

Why it’s Time to Invest in In-App Marketing

Video Marketing and Social Games

Why You Should Consider Cross-Channel Marketing for Online Video

About Hannah Brenzel

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