We dissect campaigns on the daily, so we’re pretty well acquainted with the big trends in marketing right now. Whether it’s putting CSR in the spotlight, green-washing brand image or capitalizing on the “human story,” campaigns are getting more politically correct every day. This hilarious video wraps it all up in a tongue-in-cheek package that’s sure to have you in splits. Have a laugh at the expense of brands trying their darnedest to “inspire”—but remember, brands build their personas based on what they think their audience responds to. So really, you’re laughing at yourself.
Happy Friday everyone!