It often seems like the digi-verse provides for an overload of armchair advocacy. Liking a profound, paragraph-long status update about the plight of killer whales may make you feel like a better person for a few minutes, but that’s about it.
Social media provides for infinite channels of communication and endless collaborative opportunities, yet it seems to be unable to truly influence tangible social change.
Greenvolved is an organization that makes your click count. They believe that all you have to do to change the world is have an opinion. It’s essentially crowd-funding minus the part where you have to part with your own hard-earned money. Each featured project has a vote-quota it must reach before a corporation steps in and makes it a reality. It combines the power of democracy with a realistic understanding of individual and organizational economics.
By allying with organizations that truly believe in bettering our planet, as opposed to corporations primarily concerned with green-washing their own brands, Greenvolved is bringing the people who care together with the people who have power to affect sustainable change.
Greenvolved is harnessing the power of social media to enhance the virality of its range of environmentally themed social endeavors by collaborating with “crowd-speaking” platform, Thunderclap. Thunderclap allows for your message to hit the digital space with maximum impact. Once a campaign or project obtains the prerequisite number of supporters, the platform engineers a unified social media blast. Each of the project’s supporter’s social media profiles will simultaneously release a message in support of the campaign, creating a wave of awareness across a diverse range of audiences.
If you’re tired of Kony-esque social media campaigns which promise, yet don’t produce change, donate your social reach to Greenvolved’s Thunderclap campaign, which goes live at 2 p.m. tomorrow!